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Titlemax gladwell: social media and green living

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Description max gladwell covers the trends of social media and green living in ways that are relevant to how you live. very simply, our mission is to provide practical

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Keywords social media, green living, sustainability, green social networking, social networking, blogging, green building, blue, green, organic, nutrition, fitness, philanthropy, nonprofit, charity, twitter, myspace, facebook, digg, technorati, alternative fuels, renewable energy, green energy, biofuels, solar, wind, geothermal, al gore, global warming, climate change, climate crisis, biodiesel, ethanol, carbon footprint, carbon neutral, carbon offset, rec, environmentalism, social responsibility, social web, csr, greenwashing, alternative energy source, alternative energy stock, alternative american average energy guide home independence owner power source, alternative energy company, alternative energy resource, alternative basics beginner efficient energy energy energy guide home living savings, alternative energy energy quest resource sustainable, alternative economic energy feasibility political social, alternative energy store, alternative edition energy home nature owner power second solution updated, alternative energy home, alternative energy mutual funds, alternative demystified energy, alternative energy investment, alternative energy source inc, alternative energy solution, energy saving light bulb, energy saving tip, energy saving bulb, energy saving lamp, energy saving appliance, energy saving product, energy saving device, energy saving light, energy saving home, energy saving idea, energy saving heater, energy saving window, home energy saving tip, energy saving trust, energy saving kitchen appliance, energy saving lighting, change climate, catastrophe change climate field from man nature note, change climate global, change climate global warming, catastrophe century change climate converging emergency end first long oil other surviving twenty, change climate intergovernmental panel, change civilization climate destruction weather wind, change climate education financing in, canada change climate electricity energy energy ford gas hydro kyoto natural oil opec opg renewable safety stelco, change climate economics review stern, 1 change climate guide guide reference rough rough, abrupt change climate, atlas challenge change climate greatest mapping world, america challenge change china climate facing geography global matter rise terrorism three why, air atmospheric change chemistry climate from physics pollution, biodiversity change climate, recycle bin, recycle metal, computer recycle, recycle cardboard, recycle plastic, recycle center, recycle paper, recycle christmas tree, recycle cell phone, hp.com recycle, reduce reuse recycle, free recycle, recycle ink cartridge, recycle can, recycle christmas card, recycle battery, compost bins, compost tumbler, compost toilet, compost tea, worm compost, organic compost, compost pail, compost pile, compost container, how to make compost, mushroom compost, garden compost, compost maker, compost crock, making compost, how to build a compost bin, green party of canada, green party taiwan, agenda edition education from green party political religious right third, green party platform, green party of california, green party ontario, green party of the united state, green party news, green party candidate, green party usa, green political party, worldwide green party, leader green party, green party us, libertarian national socialist green party, cause of global warming, 2007 awareness global warming, 1500 every global unstoppable warming years, effects of global warming, al global gore warming, global warming article, awareness2007 global warming, global warming fact, global warming myth, global warming picture, stop global warming, main cause of global warming, global warming solution, global warming climate change, green house effect global warming, polar bear global warming, solar energy system, solar energy home, use of solar energy, solar energy information, solar energy fact, energy evil genius project solar, solar power energy, solar energy picture, solar energy panel, solar power energy system for home, advantages of solar energy, solar energy history, solar energy company, solar energy equipment, disadvantage of solar energy, algae to energy,
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to keep pace with surging demand for online video, publishers, agencies, and brands will need to build and embrace the social video stack
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learning to program a snapchat channel from the best brands and influencers in the business
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b
i
burton [ak] 2l lz down jacket
the north face free thinker jacket
or how to squeeze as much park city mountain biking as possible into four days
friday, day 1: deer valley mountain bike park
to keep pace with surging demand for online video, publishers, agencies, and brands will need to build and embrace the social video stack
1. vidmob
problem
solution
layer
club ride bolt jersey
kitsbow merino mountain hoodie
learning to program a snapchat channel from the best brands and influencers in the business
shonduras
key to success
harris markowitz
key to success
amanda cerny
key to success
em burton [ak] 2l lz down jacket
the north face free thinker jacket
or how to squeeze as much park city mountain biking as possible into four days
friday, day 1: deer valley mountain bike park
to keep pace with surging demand for online video, publishers, agencies, and brands will need to build and embrace the social video stack
1. vidmob
problem
solution
layer
club ride bolt jersey
kitsbow merino mountain hoodie
learning to program a snapchat channel from the best brands and influencers in the business
shonduras
key to success
harris markowitz
key to success
amanda cerny
key to success
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max gladwell entreprenurship and adventure sports home interview about contact rss follow us! recent posts snow gear of the year 2017: part i 4 ways to experience park city mountain biking 5 essential layers in the social video stack bike gear of the year, 2016 how to program an organic snapchat channel enterprise selling is about champions and heroes snapchat is crossing the proverbial chasm how to win an oscar on youtube weapons of sight: the best bike lights of 2016 project ski family: park city, utah snow gear of the year 2017: part i december 5th, 2016 by admin· no comments the 2016/2017 ski and snowboard season is officially upon us. if you follow the instagram feeds for snowbird, solitude, or park city, then you’ve seen the snow flying in the wasatch mountains already. in preparation for your ski vacations, the following is a roundup of the best outerwear and support gear for the new season. burton [ak] 2l lz down jacket ($690) this reductionist jacket offers just about every layer you’ll need. it is waterproof, windproof, and breathable thanks to a gore-seam taped gore-tex fabric outer shell. and the interior is stuffed with just enough 800 down fill for maximum warmth and maneuverability. this jacket and a base layer is good for crazy-cold days in maine or jackson hole. the killer feature is a media pocket inside the jacket, tucked between your body and the insulation to keep your phone from freezing. but it can be easily accessed without unzipping the jacket. the north face free thinker jacket ($599) when temperatures are in the 20s and 30s, i typically opt for a gore-tex waterproof/windproof shell, such as this, and layer accordingly for the given day. the free thinker is a high-performance ski or snowboard jacket designed for both resort and backcountry use. unlike many backcountry-oriented jackets, which tend to be minimalist, this has modern features like an insulated internal phone pocket and stretch-mesh goggle pocket. the fixed adjustable hood also accommodates helmets. [read more →] → no commentstags: gear review · skiing · snowboarding--> 4 ways to experience park city mountain biking august 15th, 2016 by max gladwell· no comments or how to squeeze as much park city mountain biking as possible into four days how do you organize a family vacation that balances the needs of two young children, a spouse who wants to relax at the pool and spa of a luxury resort, and yours truly, who wants to ride as much singletrack as possible? the answer is twofold: start with park city, utah, and end up at the montage deer valley. editing by vidmob very few summer destinations offer as much range as park city. the year-round mountain resorts of deer valley and park city mountain resort feature robust programs for kids including day camps, alpine coasters, and a variety of adventurous activities. the montage deer valley is built into the slopes of the ski resort, high above park city’s historic downtown district. with five restaurants, two pools, a renowned spa, and daily paintbox kids program (ages 5 – 12), it’s an ideal basecamp for this family’s summer getaway. most importantly for me, it’s at the center of a 450-mile singletrack network (and counting), for which the international mountain bike association (imba) has bestowed its highest gold rating. for the first leg of our vacation, we spend a few days in zion national park. our family tradition is to visit one national park per year, and zion is conveniently on the way from los angeles to park city. this left me with four days in which to do as much riding as possible in park city. the following itinerary amounts to a marathon of dirt, gravity, and suffering. friday, day 1: deer valley mountain bike park deer valley resort is one of the more posh ski destinations. in many ways it’s the gstaad of the united states i.e. the choice of european royalty when taking us ski holiday. the mountain biking crowd at deer valley in the summer is quite different. let’s just say we’re slightly less polished. among the first to embrace lift-served mountain biking and trail building, deer valley has made significant investments over the past couple years to update its 70-mile trail system. in 2015, the resort debuted tidal wave, a purpose-built “flow” trail. designed by gravity logic, the company that built its reputation with whistler’s world-renowned bike park, tidal wave is built for speed and air. it features more than a dozen table-top jumps, which can be aired or rolled, and every turn has a high berm to maintain your momentum or flow. it’s the mountain biking equivalent of a rollercoaster. tidal wave is rated intermediate (blue). for the 2016 season, deer valley is opening a beginner flow trail (green) called holy roller, also designed by gravity logic. [read more →] → no commentstags: cycling · travel--> 5 essential layers in the social video stack june 13th, 2016 by max gladwell· no comments to keep pace with surging demand for online video, publishers, agencies, and brands will need to build and embrace the social video stack software may be eating the world, but video is feasting on the attention of today’s consumers. snapchat recently announced it generates 10 billion video views per day, growing by two billion in as many months. according to cisco’s visual networking index, online video consumption will grow by more than 300 percent over the next four years. which means that by 2020, video will account for 80 to 90 percent of all online traffic. what this means for publishers, agencies, and brands of all sizes is that production of social video must either keep pace with consumer demand or else risk becoming irrelevant and ultimately invisible. the challenge is a lack of resources and infrastructure to scale social video production. in the coming era, though, this needs to become a core competency for editorial and marketing teams. digital video as a discipline needs to be internalized. simultaneously, these teams will need to steadily increase the quality and shareability of their social content in order to cut through the noise and reach audiences with any efficiency. of course, software is doing its best to eat the world of video production. this past year has seen the rise of a new technology and services stack to address many of the challenges of scaling social video. here are five discrete layers in the social video stack: 1. vidmob problem: the most challenging and time-consuming aspect of video marketing is editing. it can also be very expensive. solution: a platform and marketplace dedicated to connecting video creators with professional editors at disruptive rates. layer: this is the editing layer in the video stack. vidmob provides access to 4,000+ qualified video editors and a suite of tools that make it possible to scale high-quality video production for companies of all sizes. through the company’s mobile app, you’ll upload raw video and photo assets to a project and include direction such as music choices, copy, and logos. when you submit it, editors immediately respond with bids as low as $25 depending on the scope. when a bid is accepted, vidmob becomes a workflow tool. you’ll receive drafts through the app, where you can provide feedback to the editor and receive subsequent versions. once you accept the final version, it can be downloaded to your phone and published directly to facebook and youtube. the company’s roadmap includes an enterprise dashboard to support broader collaboration. [read more →] → no commentstags: marketing · online video--> bike gear of the year, 2016 may 31st, 2016 by max gladwell· no comments i spend a disproportionate amount of my income on recreational gear. i’m a cycling enthusiast and thrive on the performance enhancements one gets from new bike gear. it’s mostly incremental, but you also get the occasional breakthrough. either way, new gear motivates me to ride more often and to push my limits. because i’m also a capitalist and demand a return on my investment. that said, i don’t always make great buying decisions. my hit rate is about 80 percent, which i’ve come to accept. these failures are cast aside, never to be seen again. the rest of my purchases fall on a spectrum of good to great. the top 10 percent is used on a daily or weekly basis. these items are my de facto “gear of the year” picks. this is the first in a series of my greatest gear hits for 2016. club ride bolt jersey ($90) is this really a cycling jersey? for sure. club ride bridges the fashion-function divide, which means clothing that performs as well as it looks and vice versa. the bolt is a constant in my bike-commuting rotation. the ridedrywear fabric is breathable, quick drying, and uv protective. beneath the buttons is full zipper to block wind, and there are vents in the pits for the hottest days. with a merino wool rapha base layer, you max out the temperature range, and it transitions seamlessly to casual offices. kitsbow merino mountain hoodie ($295) this takes hoodies to another level. kitsbow is committed to making mountain bikers look more subtle and stylish without sacrificing performance. this blended merino-wool hoodie is a flagship piece. it’s ergonomically designed for cycling with a snug, tapered fit so it’s not flapping in the breeze. polyester panels on the sides and sleeves provide breathability and extra stretch. and when you get to the office, it just looks like a very high-end startup uniform. with some choice base layers, it can handle the coldest of la mornings. [read more →] → no commentstags: gear review--> how to program an organic snapchat channel may 18th, 2016 by max gladwell· no comments learning to program a snapchat channel from the best brands and influencers in the business forget 90% of what you’ve learned in social media marketing. it doesn’t apply to snapchat. there are no likes, comments or hashtags. virality is a foreign concept. so are links and urls. the app known for ephemeral messaging and a massive millennial audience has evolved beyond the web and beyond social media to become the first mobile media network — with a huge emphasis on media. in this sense, snapchat has as much in common with time warner and directv as it does with facebook and youtube. which is to say it’s in a class of its own. this means we’re collectively figuring out snapchat as we go along. no one has the answer, and that creates opportunities. brands and agencies with rigid ideas about how it’s supposed to work are destined to fail. just as we need to embrace the simplicity of the ui, we also need to be humble in approaching snapchat as a marketing channel. the best thing we can do at this stage is to watch, test, and learn. this has its own set of challenges because snapchat doesn’t make watching, testing, and learning easy. not only is it difficult to find people and brands to follow, the content (a snapchat story) disappears on a rolling 24-hour schedule. having combed the internet for the best influencers and brands. having spent countless hours watching snapchat stories, the following are 11 different approaches (in no particular order) to building and programming a snapchat channel: shonduras: shaun mcbride aka shonduras has a long history of online marketing and community building. he’s a skateboarder, snowboarder, entrepreneur, artist, and cereal lover. mcbride got started early on snapchat and did pioneering work with brands like disney and taco bell. he’s highly engaged with his snapchat followers and enables them to participate in his snapchat show. but he also has regular segments such as theme songs with strangers, free stuff fridays, and seconds with shonduras. my personal favorite is will it shred?, where he tries to skateboard or snowboard with random objects such as an open sign or ironing board. key to success: interaction with followers and making them part of the story harris markowitz: markowitz discovered snapchat while working at twitter, so he had the right context to realize how powerful this new medium could be. as one of two people on this list nominated for “snapchatter of the year” by the shorty awards, he’s best known for creating stop-motion video animations with post-it notes and stuffed animals. though he also mixes it up with comedic sketches and q&a sessions. markowitz’s personal success on snapchat lead to the launch of a snapchat-focused production company known as a cereal production. markowitz recently revealed (via snapchat, of course) that zillow is one his charter clients. key to success: expanding the creative range of the medium through stop-motion storytelling amanda cerny: the self-proclaimed “queen of snapchat” is also huge on instagram, where she has nearly 4 million followers. it’s difficult to know how many followers one has on snapchat, but cerny’s audience is estimated at well north of two million. her style is a mix of comedy sketches with fellow snapchat, instagram, and vine stars including king bach (see below) balanced with a lens into the young hollywood lifestyle. her general vibe is relatable-yet-charismatic-la-actress-model, which is a rare breed. cerny is known to partner with brands as an instagram and snapchat influencer. this is an essential component to any snapchat strategy, as brands need to rely on those who have an audience in order to quickly build their own. key to success: seamlessly exporting her instagram following and content flavor to this new medium [read more →] → no commentstags: snapchat--> ← previous entries search blogroll facebook local awareness local seo localized marketing cycling pink bike ride with gps entrepreneurship ben horowitz instagram strategy momentfeed mucker lab solomo manifesto the brandery viral videos y combinator the nexus gopro strava © 2006–2010 max gladwell — sitemap the nexus of social media and green living


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